Latest News & Insights
Two-Factor Authorisation: Why It Matters
All You Need to Know: Meta Business Suite
From Ads Manager to Content Creator to Business Manager, the world’s largest social media platform always seems to have a new platform or feature for businesses to interact with their customers and build out their communities on.
Thinking Visually: The Importance of Imagery in Social Media
There is nothing worse than a drab, ordinary and boring image, and audiences can easily get turned off by them.
Luckily, you don’t have to fall into this trap, and with a few simple changes to your thinking, and how you capture your shots, you can get the best out of your images, and your social media presence:
Influencing the Influencers: Social Media Marketing Conversation
In the realm of social media marketing across New Zealand, another significant change has been brewing too. One of New Zealand’s best-known social media influencers, Makai Carr, has been calling for change to the way influencers operate.
3 Reasons You Need Meta Business Manager
If you’re a brand or businesses who wants to take their Meta presence seriously, or perhaps you already have a Meta presence but are looking for a better way to bolster your engagement then you need to actively be using Meta Business Manager.
How to Improve your Products Visual Search
As humans, 90% of the information we take in is visual – and what we see, we process in 13 milliseconds! So it makes sense that the next step in search trends is to be able to find products using visual search.
Why crafting the perfect social media post is more than a 2-minute job
So how long does it take you to make a post on your personal Facebook or Instagram page?
Around the office, the answer seems to be ‘about two minutes’. Maybe a photo or video of the kids, a caption, “So cute when they play together!” and done. Or perhaps a nice view, with a glass of wine in shot, caption “Not a bad place for a Saturday afternoon!” tag the location, and done.
Ask about a social media post for a client and the answer is a little different.
Client Q&A: Does Content Marketing Work?
With a slew of media articles to his name, it’s clear that Campbell Hastie is pretty savvy when it comes to promoting his mortgage broking business – the Go2Guys. We sat down with Campbell and asked his advice on how SMEs can grow their influence online.